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MILKY WAY 'SORRY' CAMPAIGN

Another campaign written during our three years in Chicago, for candy brand Milky Way (which is more like a Mars bar, and is eaten by adults, rather than kids.)

A radio, print and social media campaign that ran nationally across America, helping Mars Wrigley boost sales, and then give us more candy brand assignments on the back of the campaign's success.

The radio campaign was also successful come awards season, winning a Cannes Silver Lion for Best Campaign, and a Bronze Cannes lion for Best Individual ad.

It was also just one of fourteen radio commercials that made it into the 2014 D&AD annual. 

PRINT CAMPAIGN PHOTOGRAPHER: David Stewart

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